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SAUSAGES HAMP
Brand HAMP was for consumers aged 18-35 years, who were the decision-makers, i.e. students and working class. At that time, there were more than 10 meat-market brands with the same target group.
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DELIVERABLES
TVC
OUTDOOR ADVERTISING
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CLIENT
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TVC
Since HAMP brand with its name and color solutions has been targeted for the above-mentioned group of consumers; we created the TVC on the same emotional platform. We had to draw people's attention towards the brand and create its unique place in the meat market offering sausages for lunch.
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